'Nutritious' has added sugar?

• 19.01.2011 15:35 UTC+01:00
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Apparently those mirthless buggers at the UK Advertising Standards Authority have upheld complaints about advertising by those frisky buggers at Coca-Cola.

Coca-Cola advertised their water with vitamins and sugar—or, more realistically, with sugar and vitamins—as being nutritious. ASA argued that most people would not consider 23g* of sugar per 500mL to be nutritious, despite the fact that this complies with the EU regulations for a low calorie drink. Christ knows what constitutes a high calorie drink.

Next thing you know, MacDonalds will be washing their salads with sugar water. Oh…