Canadabis
A different approach to driving sales comes from Uber Eats, Canada.
Customers in Ontario will be able to order cannabis products using the company's app. They cannot yet have it delivered, so they'll have to collect it from the store, which kinda makes the initiative a little pointless. At least for now.
But, once doorstep delivery is legalised, I can see this becoming a game changer. Having weed delivered, together with food, will take the sting out of the post-sesh munchies. Create a need, and fulfil it, all in one neat combi package. That's bloody inspired! (marijuana) + (yummy) = (thumbup)
Rumours that Uber Eats will limit their delivery time to 4:20 have only just occurred to me.