Everyday thoughts, but not every day

Lotta Mess

Lottie Moss slips into a skimpy black bikini as she enjoys a day at the beach with her pals in Mexico MailOnline
I almost feel unclean just seeing this.

Lottie Moss: Who? you might well ask, gentle reader. Yeah, I'd never heard of her either before now. It appears that she's the younger half-sister of Kate and has an Only Fans account. And if these are her claims to fame then it's no wonder we'd never heard of her. Innit?

This is just the sort of D-list nonentity that the Daily Fail splashes on its website as filler, in place of the BBC's more highbrow features articles. Yes, you read that correctly; I risked valuable IQ points after a search on Google for something unrelated took me to a Mail Online article, with all that lurid clickbait down the right-hand side of the page. And Lottie Moss slips into a skimpy black bikini as she enjoys a day at the beach with her pals in Mexico is pretty much par for the course, no?

It's one of those articles that's not really worth reading, not even if you're bored at work. Trust me on this. The little I caught sounded like a PR exercise, which is also pretty much par for the course, no? Naturally, there are far more photos than text; far, far more than is in any way necessary—or desirable in this case—as befitting the nature of the article and its intended audience presumably. But the bitchy comments sections for these puff pieces are worth checking out for laughs.

In this case, most of them focussed on the random mess of amateurish tarty tatts on her arms. A couple of gems stood out though.

Replace the sea backdrop with a trailer park and she’d look right at home

mrreallycynical, commenting on Lottie Moss slips into a skimpy black bikini as she enjoys a day at the beach with her pals in Mexico, MailOnline

And one that won't mean anything to anyone unfamiliar with English rugby.

Last time I saw thighs like that , they were crossing the line at Twickenham

dan theman, commenting on Lottie Moss slips into a skimpy black bikini as she enjoys a day at the beach with her pals in Mexico, MailOnline

This was met with a standard stick-up-the-arse retort from a similarly anonymous user admonishing Mr Theman for putting a young woman down over her looks, seemingly oblivious or indifferent to the fact that the young woman in question is an attention-seeker who's putting it out there for her own ends. And putting it out there means it's out there for anyone to have an opinion. Innit? pipe


Lottie Moss puts on an eye-popping display in a tiny sequin bikini as she poses up a storm on the beach in Mexico MailOnline

Another day ending in y

If there was any doubt about the self-promotional agenda, here's another beach photoshoot! This time the edited and filtered photos are kinder to the ego.